The marketing you
can't survive without

In a nutshell: Search Engine Optimisation is going through the motions of what it takes to impress the algorithm of search engines like Google, Bing, Yahoo, Ecosia, DuckDuckGo and the rest of them.

Think of it like a Miss Universe competition with the algorithm as the judge; it has certain criteria it judges on (over 200) with its own ideas of what’s good and what’s not. We work to understand the algorithms of multiple search engines to get them to recommend your business as #1 over your competitors.

Ideally you’ll be looking at millions in reliable revenue, but, really, it depends on your business. 

The simple formula is to take the number of expected website visitors, multiplied by your website’s conversion rate, multiplied by the Lifetime Value (LTV) of your customers.

Honestly, SEO is not for every business. If what you sell is not something people are actively searching for then SEO will likely not work for your business. Before you commit to one of our SEO packages, please consider if your customers will seek you out.

We will also let you know if we feel SEO will not be beneficial for you; before beginning any project we do some quick research to see if there’s enough searches for your relevant keywords to be worth your while.

A few months. SEO does require you to be someone with some forethought for your business; it is not an overnight change.

SEO is what sets your business up for decades, for as long as search engines are in use; it ensures longevity and legacy. It is the long-term investment in the future of your business; not a way to make a ‘quick buck’.

Much like other professional services it differs depending on the project but, broadly-speaking, the more money there is to be made; the more it’s going to cost to get a slice of that pie.

If we’re talking specifics:

• $800 – $1500 for Local SEO – Businesses with a local customer base
• $1600 – $2600 for National SEO – Businesses who have customers all over Australia
• $1500 – $3000 for Ecommerce SEO – Businesses who want to sell directly through the internet

Yes. 12 months is our standard contract term.

The strategies we implement are 12 month strategies; both our reputation and your success depend upon seeing it to fruition.

We charge monthly, in advance, with the due date being the same date each month from the receipt of the first payment.

If monthly is not suitable for you, please reach out and we may be able to negotiate something more suitable.

It’s really simple.

1. Before beginning any project we gather information from you and do some research into your keywords and competitors,
2. We see what has worked for your competitors and what hasn’t, and what keywords have a high enough search volume,
3. We come up with a 12 month strategy that will get you to the top (usually happens long before that 12 month mark, though),
4. Based on the resources required to achieve those results, we come to you with a price and your projected ROI. Once you’re happy with that, we send out an invoice for the first month of work,
5. Once the invoice is paid we begin our work, sending monthly reports of your progress and be in regular contact (unless you wish otherwise)

Without going into jargon about our methods, we:

• Generate content (blogs, pages, simple videos, etc.),
• Improve Google, Bing, and Yahoo rankings,
• Improve site structure (on-page SEO),
• Increase the number of backlinks,
• Promote your website,
• Rank your website for specific keywords,
• Perform technical SEO,
• Perform regular website audits,
• And also consider any additional requests.

Yes. There’s not much else to be said here, but yes; we optimise for voice search through Siri, Alexa and Google Assistant.